As a website owner, it
is a must for you to think about making your website mobile friendly. As of
now, around 50% of traffic that you are getting to the website are from
mobile devices. You can expect this to increase in the future. Hence, there are
no second thoughts to getting a mobile friendly website. There are some simple
steps that you will need to follow in order to end up with making your website
mobile responsive. Below-mentioned are the steps that you will need to adhere
to.
Audit the website
Before you proceed with
making your website mobile responsive, it is important for you to audit your
website. Then you will be able to get a better understanding on how you can
proceed with. You will be able to use Google Analytics in order to get a better
understanding about the mobile-friendliness of your website.
Lilo
Perth says you can also think about taking the Google Mobile Friendly
Test. Then you can get the results, which says whether your website is mobile
friendly or not. If the test tells you that your website is mobile friendly,
you will not have to worry too much about anything. You just need to proceed
with appropriate steps to optimize the mobile friendly website and take it to
greater heights. If not, you will need to redesign your website completely. You
can keep on reading and we will share the steps that you will have to follow in
order to get the job done.
Pick a mobile responsive solution
There is no need to
custom code and develop your website. That’s because there are multiple
platforms available for you to use. All you have to do is to go ahead and pick
the best mobile responsive solution out of them. You can take your time and
pick this solution, as it will contribute a lot towards the overall
effectiveness of the website.
You
need to make sure that the mobile responsive solution you pick is easy to
maintain. Then you will not come across any major challenges when you are
trying to keep the website up and running in the long run. On top of that, you
should make sure that your content is consistently displayed across different
devices as well.
The
mobile responsive solution you get should be something cost-effective as well.
Otherwise, you will have to keep on spending a considerable amount of money out
of your pocket to keep the website up and running.
If
you are looking for the most convenient solution, you can take a look at
WordPress. There are numerous easy to use themes available in WordPress for you
to use. You can browse through the WordPress themes and pick one out of them,
so that you can end up with creating an easy to manage mobile responsive
website.
Stick to the best practices of SEO
Getting a mobile
responsive website for the sake of doing it will not be able to deliver
positive results to you. It is important for you to stick to the SEO best
practices as well. Then you can reap maximum returns out of the time and effort
that you are spending to get a mobile responsive website.
For
example, you can code the mobile responsive website in HTML5. If you are
getting a WordPress theme, you will need to make sure that it is created in
HTML5. Then you can allow the website to render smoothly. You can also make
sure that it loads effectively in numerous devices.
Another
important thing that you need to verify is that ensuring your website loads
fast on the devices. People who are using mobile devices are expecting your
website to load extremely fast. If not, you will end up with increasing the
bounce rates, which will create a negative impact on your search engine
rankings. To make sure that you don’t face any such situation, you will need to
get a website that loads pretty fast.
Refrain from the common mobile optimization mistakes that
people do
People
who optimize their websites for mobile devices tend to make a variety of
mistakes. It is important for you to make sure that you don’t commit to those
mistakes. For example, we can see how some of the developers are blocking CSS,
JavaScript, or image files. Search engines such as Google will never advice
anyone to block these. That’s because they are important for ensuring proper
rankings for your website in search engines. Therefore, you should keep them
allowed at all times.
You
should not lazy-load the primary content of your website as well. It can even
lead you to numerous problems in the long run. It is true that lazy-loading the
website will be able you to reduce the initial load. However, you will not be
able to deliver all content that you are supposed to be providing out of the
web page. Hence, you will fail to create a positive impact on the viewers.
Using
frames in your mobile responsive website is not something recommended as well.
That’s because frames will make the life difficult for search engine crawlers
to crawl through your website and get hold of important information.
Get the most out of mobile SEO tools
There are numerous
mobile SEO tools, which you can use to improve the rankings. In here, you can
make sure that you get the best rankings on Google mobile. Therefore, you
should focus heavily on using those tools. If you are not familiar with the
tools, you should at least attempt to use them because of all the positive returns
that you can receive in the long run.
Final words
Now
you are aware about an effective strategy that you can follow to mobile
optimize your website. Make sure that you adhere to these steps and get the
most out of the mobile optimization efforts. This can deliver impressive
results to you in the long run.