When it comes to buying skincare in 2025, there are so many newcomers and old classics that have emerged, which leaves you wondering which actually works and what brands serve as good solutions to skin concerns.
With so many on the market and a lack of education, it leaves brands that have the brand name or a great marketing strategy to sell more products compared to some that might be alot better for the same or slightly more expensive. If you want to become more mindful of your skin purchases, to ensuring you're spending your money on the right products for your skin type.
Vitamin C
This is a rather popular buzzword at the moment, and you might see most products with this labelled in the name. Understanding what this product actually does to your skin will help with your choice. It’s medically proven to help brighten, tighten and protect your skin with consistent use. Therefore, it’s a great active ingredient to look for when you might be struggling with hyperpigmentation, acne prone and premature ageing, typically those who have premature ageing through UV damage.
Vitamin C is an antioxidant proven to boost collagen and revive tired, stressed-out skin, so if you feel like you need a boost with all of the above, having at least one vitamin C denze product would benefit you in the short and long term.
When picking a product with any active ingredient, make sure that there is a high concentration of it included in the product; otherwise, you are using something that has little to no effect. Look for a concentration of around 10% to 20% for normal skin and 5% to 10% for sensitive skin.
Retinol
Known as the ultimate anti-ageing ingredient and a product you would only wear at nighttime. Retinol is a clinically proven active ingredient that works by renewing, regenerating and smoothing your skin as a way to combat signs of ageing. This is all limited, as it cannot resolve common issues such as volume loss or deeper wrinkles. Alternative treatments, such as aesthetics in Cheshire, such as medical-grade facials and treatments.
Retinol unclogs pores, iron out more surface-level wrinkles and even out tone. There are also different concentrations of retinol, and it is advised based on your skin type and what concentration you choose.
SPF
This is another popular skin ingredient that is a buzzword. If you weren’t going to follow any other skincare craze, this is the one I would recommend that you actually follow. SPF is an ingredient that provides a barrier against harmful UV rays, which, with excessive exposure, can cause premature ageing, skin discolouration, pigmentation and everything in between. An SPF can ensure that your skin is not only undamaged but also healthy, hydrated and clear.
Choosing SPF 30 or 50 as a minimum for your face should be the standard in order to ensure you are fully protected. Ensure that you are putting two fingers' worth of SPF on to fully coat your face and neck.